Ben & Jerry’s admits their CyClone Dairy April Fools hoax

Well, it took a couple days, but I’m pleased to see the proof that I finally got it mostly right:

“April Fools! Ben & Jerry’s is just kidding about Cyclone Dairy – but we’re serious about the need for a system to track cloned animals,” said Walt Freese, Chief Euphoria Officer for Ben & Jerry’s. “Americans should have the basic right to choose the foods they want to eat.”

My opinion on the campaign in two words: Scare mongering. But that’s neither here nor there. They do have a valid point, and hopefully honest discussion will follow.

While there were missteps in my research (particularly putting too much onus on Food & Water Watch, though they were involved to a point), ere are the stories that led to my conclusions on CyClone Dairy:

CyClone Dairy a hoax now unfolding; but to what purpose?

The CyClone Dairy Hoax leads to “Food & Water Watch”

April Fools – a final thought on CyClone Dairy

Ben & Jerry’s the final piece of the CyClone Dairy hoax?

Also, kudos to Vance Lehmkuhl of Earth to Philly who had the story well nailed down yesterday, and who compared notes with me on this the last week.

Now, feel free to discuss cloned foods and the fight to label them as such. Just try to keep it factual, if possible.

–WKW

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